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The Asset Development Plan (or ADP) lists assets which can be used to address a specific deficit. The number in parentheses after each asset is the score for that asset.

There are five kinds of assets: Traffic Safety Coordination, Engineering Practices, Enforcement/Adjudication, Behavior Change Campaigns and Policies, and Education and Training Assets. The first set of assets focusing on coordination represent best practices that cut across all traffic safety deficits, and are intended to tap the strength of the traffic safety community's ability to work together collectively. On the other hand, the other four areas represent specific programs that communities ought to have in place to address specific deficit areas. For example, the five assets (Traffic Safety Coordination, Enforcement Coordination, Community Coordination, Active Coalition Members, and Parent Networks) address several forms of coordination among stakeholders who deal with traffic safety issues. Research supports the need for coordination to help develop policies and innovations capable of addressing all types of traffic crash issues. A sixth asset, "Traffic Safety a Priority", focuses on the extent to which stakeholders feel that traffic safety is an important issue for the community, which again cuts across all issues. Thus, these six assets are important markers for communities to watch and try to develop as they move forward in their programming.

Communities should focus on assets with low scores and work on bringing them on-line, so the deficits can be addressed from several perspectives.